Learn How To Go From

Creation To Clients

In 24 Hours Or Less…

“The Simple Way To Sell More of

Your Products and Services

Without More Of Your Time”

Sales Letter Success - Home Study Version

From the desk of Troy White

Monday, 2:11 p.m.

The ability to turn your words into wealth is a highly valuable skill.  Imagine writing a simple 4 page letter that you can send out to 100 – maybe even 1,000 - of your clients and prospects. 

Total time it takes you to write and perfect the letter… 5 hours. 

Maybe you are selling a $200 product… and 50% of that is margin.  So for every order you get – you earn $100 cash.

What if 10 people out of 100 order your product? That’s $1,000 profit in your pocket for mailing out a few letters.

What if 100 of your 1,000 list end up ordering – you make a nice $10,000 profit.

Not only is this possible, it is happening all around you – and is by far the easiest way to grow your business and sell more products.

Compare this method to networking clubs

How many hours of your time at networking clubs would you have to put in to get 10 sales? 100 sales?  Chances are good; it’d take you substantial amounts of time to get those sales numbers from networking clubs (if not downright impossible).

Compare this method to cold calling

If you are one of the rare people who does enjoy cold calling… how many calls would you have to make to connect with 100 or 1,000 people and convert those into paying clients? Probably 2 – 3 times as many calls as needed (as most end up in voice mail jail). And if you hate cold calling, this is not even an option as the pain far outweighs the benefits.

My point: writing an effective letter that can sell your products for you is highly profitable. Every single successful business owner out there will agree – the ability to sell via the printed word is the most profitable (and fastest) way to grow your sales.

How do you create these letters?

First, you can hire it out to a professional copywriter (writers like myself who specialize in sales letters). This will run you $1,500 - $25,000 (no joke – the top writers get $25k plus 5% of your sales!)
 

How is that possible? 

Because those that have mastered this skill are in HUGE demand because one letter can make a person rich.

If you don’t want to invest that much in your sales letter, you can learn from books and seminars. Books and study kits on this subject range from $20 - $2,000. Then you need to invest 30 – 100 hours learning the basics – then learning how to apply the basics to your business and unique situation.

Seminars on this are typically $1,000 - $10,000 per seat (many sell for much more).

Or, you can work with a sales letter expert.  If you don’t know who I am yet, you’ll be glad you read this. 

I've been fortunate to work with, and learn from, some of the most successful business people in the world. I have helped my clients sell millions of dollars in products and services with the power of sales letters.

Recently, I was mentioned in Forbes for my writing on this exact topic.

I recently decided to start offering my Sales Letter Success Workshops for people just like yourself...

Entrepreneurs, Authors, Speakers,

Coaches and Mentors alike need this!

I speak from experience; a well written sales letter can create massive cash flow surges. Large sums of money that would not be possible in any other way.

There are good reasons my clients earn $47,857 in 48 hours, or even up to hundreds of thousands of dollars in a single day.  My techniques work and I am highly respected in this field.

I went deep into my 2 day workshop (The Calgary Marketing Clinic) and dug out all of the best materials. Not only that, I managed to find a way to condense 2 days worth of material into 5 jam packed hours of interactive education and work.

Just a small sample of the skills you learn…

• Creating headlines that make money! In fact, the headline is 90% of the success in your marketing - yet 90% of businesses don't use them. See why so many people have poor results with their marketing?  Learn how to do it RIGHT and your profits are guaranteed to improve.

• Print ads that make more money per square inch than Donald Trump could ever dream of (imagine a small 2” x 2” ad that makes you thousands of dollars every week).

• Simple, inexpensive, mail campaigns that can make you some serious coin.  One art framing business turned a $100 investment into $2000 in 5 business days. AND, every time they run the same promotion - they earn another $2,000.

• Web pages that actually work!  You are not in business to strictly entertain (you are in business to entertain for a profit – without profits you are out of business).  Less than 5% of the millions of web pages use effective copy to their advantage – those that do make obscene amounts of money from single page websites and promotions.

• Direct mail follow up systems that help you build stronger relationships with your customers, and have them waiting with anticipation for your next marketing promotion.  If done properly, you can mail your clients every week and they eagerly await what you are going to send them! How's that for a change?

• The surprising "little-known" skill you need to develop before you can write profitable copy – no one else is teaching this.

• Discover the art of headlines, which is responsible for 90% of the success of the copy. A  world class headline will ROCKET your sales through the roof quicker than a Donald Trump reality show. You will be trained in how to create million dollar headlines using my exclusive, never before disclosed, techniques

• How to access the emotional keys that practically guarantee a sale.  You are full of emotion and your prospects are too – find the right emotion with the right appeal and they will literally be begging you to take their order and money

• Foolproof tips on grabbing a prospect's full attention, without which no one will read your copy.  Your prospects are busy, distracted people.  Get their attention in 7 seconds or less – or they are gone.  You will learn exactly how to literally FORCE them to read your every word… and whip out their credit card in a frenzy after they are done 

• Four ways to improve every sentence for maximum sales impact. Tight, compelling copy will keep them reading – discover how to edit and tighten like a pro – and ensure that they read your story end to end

• How to add features to your headlines that almost compel your customer to read the rest of the copy.  With headlines being THE MOST important component of your copy - find out what is working today to pull in response rates 3 - 6 times higher than most professionally written copy

• Discover what the phrase "salesmanship in print" really means.  This phrase has been used to describe exactly what copywriting is for 100 years now.  Why is it important?  And what is the real 'hidden' meaning behind the phrase?

• How to get the envelope opened when you send a sales letter. You cannot succeed without this technique.  And it is easy to get confused on how to write copy for an envelope, or not write copy for an envelope.  The numbers are in – discover which wins

• How to prepare that all-important first sentence of any piece of copy. This gets your prospect to continue reading.  It is like a magnet that pulls their eyeballs to follow the flow of the copy.  How to write that first sentence is something rarely talked about - yet next to the headline it can be the most important grabber in your entire marketing piece

• Proven tips which keep your prospect reading continuously throughout the copy.  When you prepare copy the right way - people will read every SINGLE word you write.  One of my mentors most successful letters is a 52 page "special report" that goes out - and pulls in an incredibly large dollar amount for his client every year

• How to identify the features and benefits of your product or service.  Both are important but how you convey them to your prospects is critical.  A simple 3 step system you can use to find the real benefits of your product and put them in words that ignites your prospects interest level to boiling point

• Secrets which help you dramatize the benefits of your product. Benefits, not features, are the real sales hot buttons

• What simple thing you can do when the copy is not profitable that can often turn a loser into a winner.  Most of us realize it is not even feasible to be perfect all of the time and at times, your promotions aren't working.  Learn what to do, how to do it and how to turn a losing promotion into a MONEY MAKING superstar

• How to write a P.S. that can double your response.  Right after the headline, most people go right to the end to see the signature and the PS.  If you have a killer PS, at time, you can close the deal that quickly (I have done it).  They don't even read the copy - just the headline and the PS - then they order.  Find out how to make your PS as powerful as your headline

• 5 tips on how to make your copy inviting and easy to read. This alone will enormously multiply your selling power.  Once they start reading your letters or promotions - you MUST make sure they there is nothing holding them back from reading the entire thing... stopping only to order

• Scientifically tested tips on getting your prospect to order now. Delay is death in the marketing world.  Listen in on the secrets of creating one letter (that took Ted 4 hours to write), that FORCED the company to hire 7 people just to open the checks!  That company only was looking to make $200k from that promotion - they ended up making somewhere in the vicinity of $8 Million dollars - from a letter written in an afternoon

• Discover the lost art of creating offers which cause your product to sell like hotcakes. People are inundated with advertising - last I heard 3,000 per day the average person sees.  When you learn this technique yours may be THE ONLY ONE they read that day

• How to create subheads which are so mesmerizing your prospects with short attention spans can read just them, and not all the copy, and still get enough benefits to order

And I have made it very inexpensive. For only $197, you get 5 hours of instruction, guidance and tips condensed onto 5 CDs. a complete workbook and many pages of sample letters for you to follow. Plus, you get a large number of helpful workbooks, tip sheets, and reference guides to help you along.

Click here to reserve your home study kit today and

guarantee your profit improvement! 

Some of the products you walk away with when you reserve your copy of the Sales Letter Success Home Study Kit:

• 3 CD audio recording of the live Sales Letter Success Workshop

• Complete workbook that live attendees receive along with sales letter samples and templates

• Turning Your Words Into Wealth - DVD Training Video

• Marketing Miracles - Audio and Video

• 20% Profit Gain in 20 Minutes - a Practical Approach

• The Mightiest Voice In Marketing

• How To Create Powerful (Money Making) Headlines

• The Only 3 Ways To Grow Your Business Report

• Nine Simple Tips To Improve Your Marketing Results Now

• Blackbelt Web Marketing

• 4 CD Bundle - Creating Joint Ventures, Using Direct Mail to Increase Your Cash Flow, Headline Creation Seminar, Using Offline Marketing To Build Your Online Business

• Million Dollar Rolodex - Save yourself hundreds of hours in research with a complete list of almost every site you need to make more online. Many are free... this alone is worth the price of the event! Think about what you earn in an hour and factor in how many hours you would have to research to find all of this!

Think about this… for $197 you learn

one of the most profitable skills you'll ever learn.

Once you learn it, you can use the same skill to write letters, postcards, emails, advertisements, or any other form of promotion you would like. 

I highly suggest you invest in your future right here.

Once you master this skill, you will find making money much easier – and a whole lot more fun. After you have finished writing your letter, you can send out the same letter to as many people as you want – and can expect similar results from each run.

If you make $2,000 profit the first time, you can make that again – and again – and again. All with one single sales letter you learned how to write for $197.

A very fair deal I’d think. Sign up today… you’ll never look back!

Click here to reserve your copy today and

guarantee your profit improvement! 

To your newfound  cash creation skills,

Troy White

Turn Your Words Into Wealth

PS – People are hot to buy right now – are you doing everything you can to educate them on your products and services?  Here’s the fastest way to educate the masses and make yourself a very healthy profit in the meantime.

PPS - Plus, you will be covered by our guarantee. Get your copy today, take in all the information you can, and if you still feel that the content shared will not make you 10 TIMES the investment - I will refund your money right away. No hassles. Please watch this short video to get more of a multimedia feel for how I can help. 

 

Dear Troy "Thanks so much for delivering on your Marketing Clinic. I don't think I've ever walked away from a workshop with so many practical tools. Not only did you tell us about the process, we experienced it first hand and learned how to apply it to our own personal business. I totally enjoyed it and learned more than I probably realize right now." Fenna Schaapman www.solidgroundenenergetics.ca

Here are more testimonials of clients that have experienced what I offer.

"While I'm tough on writers, he is one of the best young copywriters in North America today.  I can recommend his services without hesitation" Sincerely, Ted Nicholas, The King of Print Advertising and personally responsible for $4Billion dollars worth of products sold with effective advertising.

 

"Troy White has the absolute gift to Turning Words Into Wealth! If you are serious about increasing your bottom line profits – hire Troy today!  He will over deliver and will get you the results you desire. Don’t wait any longer – I know from experience (and through work he has done for me) that his rates will be rising quickly.  Grab him now and profit tomorrow!"  Dr Joe Vitale, Best Selling Author

 

 

A Few Comments From Recent Seminar Attendees...   "The content was great! No, better than great!! Totally awesome!!! I especially liked working on our individual business and the group brainstorming. It was so practical and so exciting to be part of. I feel equipped to beginning some major marketing for my business and am so blessed to have you as a mentor! Thank you for sharing your expertise." Monica Prochnau "I loved the small group environment - combined with your knowledge and enthusiasm. " Mitzy Molberg "Loved the workshop format, working with and coming up with ideas for other industries as well. Should be even one day longer!" Kelly Kramer "I loved it all! But need more. The opportunity to become aware quickly and credibly about successful marketing is the biggest thing I gained over the 2 days." Larry Wayne "The best things about the workshop are the examples of other successful ads, how to relate them to my business and how practical the information is. Loved the brainstorming of headlines for each business." Steve Hashman   "You have provided a ton of information - thank you! Very informative and useful for my business growth." Colleen Monier   "Just enough information.  Great for networking with other like minded entrepreneurs as well."  Arlene Cadger   "Writing ads and working on them together as a group gives incredibly valuable feedback." Wayne Galbraith   "I got a big picture of all the different ways to use a piece of promotional material. Lots of good, solid, practical information. Lots of tips on how to use it for my business.  Great clinic! I will be passing your name on to others" Fenna Schaapman   "Great personal touch. A genuine event that is designed to help.  Seems like a bargain for all that I got out of it!"  Curtis Desaulniers.   "Loved your creativity, experience and dedicated support for us in the clinic.  I really get your commitment to small entrepreneurs... The best things for me – “wanted” ad idea, the 3x5 cards and uses (how to shuffle them), the “warming up” idea, joint venture ideas. " Christina Poniecki   "I really liked the many practical ideas for marketing... and the help I received with writing ads, letters, and promotions and making them better." Ghislaine Cleiren   "The joint venture strategies, information and training was excellent!"  Joanne M. Fioritto

 

 

Sign Up today, and learn how to maximize your online sales this holiday season!

 

"Troy, thanks for all your great work.  Your copy is energetic and engaging and touches deep into the soul of the exact audience we are targeting. Your last piece created over $47,857 in revenues for us, within the first 48 hours... not only that... it all happened during the weekend which is absolutely the worst time to launch a new web campaign like this. Thanks again Troy, I look forward to many more successful product launches with your expertise at my side." Joel Christopher, Best Selling Author

 

"Troy, You do turn words into wealth, thank you." You are the copywriter master and we want to thank you for helping 84 co-authors all becoming # 1 Best Sellers.  You are truly a team player. Your friend Always.  Steven E, Creator of the # 1 Best Selling Wake Up...Live the Life you Love series

 

Troy wrote an advertisement and a special report for me that I had to stop using! Not because it wasn't working - but because it was bringing me in too many leads! In a highly competitive industry like mine, the ad Troy wrote for me pulled in a whack of new business to me.  Thanks Troy... you are my new secret weapon to build my business.  Look forward to working with you further.  Donna-Lee Powers, Calgary

 

Click here to guarantee your profit improvement! 

 

If you require further information, please call right now at 403-259-4566 or fax in your credit card info (if you cannot use paypal from the link below) to

403-259-2092

 

 

  Sign Up To Receive Free Sales Letter Tips As Well

Wire transfers of money

Privacy Policy

(c) 2005 Troy D White

183 Flavelle Rd SE

Calgary, Alberta

T2H1G1

403-259-4566 (phn)

403-259-2029 (fax)